California Pizza Kitchen-Case Study in Image Development

Challenge: CPK underwent an image change in 2004, and hired a graphics design firm to come up with a new striking program. But, the new image needed to be molded into a functional sign package. The task was to take a very unique program, where all elements could join together creating a legible, and serviceable sign system.

Solution: Chandler Signs welcomed the opportunity to work with the client and the design firm to satisfy the details...the wheels were set in motion.

Result: What occurred was the creation of an entirely new sign program with innovative lighting techniques, custom manufacturing methods, and cost effectiveness. The final corporate branding was a huge sucess with the client, and the products met the highest standards of quality and serviceability.